Memes: Tickling the Funny Bone and the Money Bone of Marketing
Remember the days when marketing revolved around polished commercials and carefully crafted taglines? Well, those days…
Remember the days when marketing revolved around polished commercials and carefully crafted taglines? Well, those days…
In the post-COVID era, India has witnessed significant shifts in consumer buying patterns. Factors such as…
Imagine a person at a party: Logo is the person’s name tag – it’s the first thing you notice…
Can a stellar product or service alone ensure visibility in a crowded market? Standing out and…
Imagine a scenario where someone hesitates to trust a brand while purchasing groceries or FMCG products…
In the era of digitization, we’ve shifted from relying on word of mouth to “word of…